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This sojourn into the realm of Augmented Reality Content Management Systems (ARCMS) is a high level pass for digital managers, producers and generalists new to the world of AR.

WebXR is a new standard being created by the World Wide Web Constortium. This standard replaced the now depricated WebVR standard.

The Immersive Web Working is continuting to extend and lobby for this new standard’s implementation across all major browsers.

If you are like me, you just can’t help but listen to industry podcasts while you drive, jog, exercise, surf and sleep.

If your topic of choice is XR, then I think I can steer you towards a few that I think are the better ones. I have found these to be a limitless pool of insight and understanding into the mysteries of the XR She-beast.

Well, if you are any way into AR or VR you should be well aware that the 2021 AWE conference was recently held in Santa Clara, California on Nov 9th – 11th. As part of this event they also conduct the annual industry Auggies Awards. If you are not sure who the AWE are, then go here.

In short, it is a massive event for the XR industry, and the first ‘in person’ for a couple of years.

So as we all now know augmented reality (AR) is about placing virtual objects (graphics or data) on top of real world vision. There are two main approaches to achieving this.

The first involves the more hyped smart glasses, whereby images are projected onto the lenses of the glasses (e.g. Microsoft Hololens 2 and Magic Leap 1), or directly onto the eye.